§ SCOPE 范围 Produces Public Relations Plan which promotes and maintains good publicrelations in order to maintain the prestigious image of the hotel. Dutiesinvolve planning, directing, controlling, coordinating and participating in allPublic Relations activities. 制作公关计划，促进和保持良好的对外关系，以保持酒店的声望。具体任务包括计划、指导、管理、协调和参与所有公关活动 PRINCIPAL RESPONSIBILITIES 主要职责 ·          Develops media contacts, plans press conferences andother press activities. Acts as hotel’s liaison with media to promote goodpublicity and counteract bad publicity. 与媒体人士联系，策划新闻发布会以及其它新闻活动。代表酒店与媒体联系，以促进良好的公关形象，抵销一切不良影响。 ·          Develops and organizes promotional activities,coordinates with departments concerned; invites VIPs and media to promotionalactivities; prepares and issues press releases 开发和组织促销活动，与相关部门协调，邀请嘉宾和媒体参与促销活动，准备并进行新闻发布。 ·          Establishes sales leads from the study ofmagazines, newspapers and form personal contacts; coordinates sales leads withBanqueting and Sales Departments 通过杂志、报纸和个人关系发现销售机会，与宴会及销售部就销售机会进行协调。 ·          Disseminates corporate press releases toappropriate local trade and consumer media 向合适的当地商业和消费者媒体发布公司的新闻。 ·          Establishes a programme for sending promotionalnews to trade publications on a regular basis releases covering special events,promotions, etc. 建立向行业出版物定期发送促销新闻的机制，新闻内容包括特别活动和促销活动等。 ·          Prepares promotional press releases onpersonalities among guests and employees of the hotel and on newsworthy eventsin the hotel. 在酒店的客人和员工中及酒店內开展的活动中公布促销信息。 ·          Provides information to other departments onactivities within and outside the hotel which may be useful when dealing withguests. 向其它部门就酒店内外的活动提供信息，这些信息可能会在与客户交往中发挥作用。 ·          Accepts clients and media complaints, requests, andinquiries and coordinates handling with departments concerned. 接受客户和媒体的投诉、申请和询问，并协调相关部门进行处理。 ·          Maintains good public relations by extendingpersonalized service to VIPs. e.g. following up on reservations for VIPs,assisting in greeting VIPs and groups upon their arrival, sending welcomeletter to VIP guests. 通过向贵宾提供人性化的服务保持良好的公共关系。例如，为贵宾的预订提供后续服务，在贵宾及其随行人员到酒店时协助欢迎活动，向贵宾赠送欢迎信。 ·          Maintains clipping files pertaining to the hotel(s)based on daily perusal of the media. 每日浏览媒体并保留与酒店相关的新闻剪辑。 ·          Maintains mailing list/contact file. 保管邮寄名单和联络档案。 ·          Maintains hotel photo file. 保管酒店照片档案。 ·          Develop hotel gifts and giveaways. 准备酒店礼品和赠品。 ·          Builds profile within local market place throughattendance at various events and local market place. 通过参与当地市场的各种活动在当地市场上树立良好形象。 ·          Co-ordinateshotel photography when required. 如有需要，协调酒店的摄影活动。 ·          Monitorsawareness of competitor activities and use information when developing PR strategies. 观察竞争对手的活动并利用此类信息发展公关战略。 ·          Plansand coordinates sponsorship activities. 策划和协调赞助活动。 ·          Workswith Director ofCommunications on manpowerplanning and management needs. 和传媒总监一起进行人力规划和管理需求。 ·          Workswith Director ofCommunications in thepreparation and management of the marketing budget. 和传媒总监一起编制和管理部门预算。 ·          Perform any duties assigned by the Managementdeemed necessary. 执行任何管理层交付的工作。 § REQUIRED QUALIFICATIONS 资历要求 Required Skills技能要求 ·          Demonstrated ability to interact withcustomers, employees and third parties that reflects highly on the hotel, thebrand and the Company. 具有代表酒店，品牌和公司与顾客，员工和第三方交往的能力。 ·          Problem solving, reasoning, motivating,organizational and training abilities. 具有解决问题，推理，号召，组织和培训能力。 ·          Proficient in the use of MicrosoftOffice. 精通微软办公软件。 ·          Good English and Chinese writingskills. 良好的中英文写作技能。 ·          Fluent in both English and Mandarin is a must, speaking other languages is a plus.     能流利使用英文和中文，会其他语言尤佳。 Qualifications 学历 ·          Bachelor’s degree in MassCommunications or related field.  具有大众传播或相关领域的学士学位。 Experience 经验 ·          2-3 years ofrelevant working experience in the same position in a 5 star internationalbranded hotel orcomparable industry related experience. 具备在5星级国际品牌酒店2-3年相关的工作经验，或与此相当的工作经验。 Key Metrics 主要绩效指标 ·          No. ofmonthly media exposure from news release, editorial or promotion activities 新闻稿，软文介绍或促销活动中得到的月度曝光数量。 ·          Success ofa PR event or promotion 公关或促销活动的成功

PRINCIPAL RESPONSIBILITIES 主要职责   Basic Duties 基本职责 - Prepare, research, write and produce all collaterals as directed by Director of Marketing Communications. 在传讯部总监的指导下起草，研究，编写和制作所需的宣传材料 - Draft bi-lingual press release. 起草双语的新闻稿 - Issue press release. 发行新闻稿 - Prepare and arrange hotel photography shoots for in house and publicity purposes –  involves liaison with departments and the photographer, providing a shoot schedule, general communication to all staff and on site supervision and direction of the photography shoot. 预备和安排酒店的内部或公众使用的图片摄影工作 – 包括各部门的联络人和摄影师，提供摄影日程，所有员工的沟通以及摄影场地的监管和摄影指导 - Identify story opportunities for free media coverage supervised by Director of Marketing Communications. 在传讯总监的监督下寻求新闻报道题材进行免费的新闻报道 - Replying media enquiries supervised by Director of Marketing Communications. 在传讯总监的监督下回复媒体的询问 - Update media list on a regular basis. 定期更新媒体名单 Administrative 行政 - Prepare monthly media impression report 准备月度的新闻回馈报告 - Perform other duties as assigned by the Management 完成管理层要求的其他职责 REQUIREMENTS 职位要求   1. Education 教育学历 - University graduate or above, with diploma or equivalent in public relations or communications 大学或以上学历，高校或同等学历的公关或传媒专业毕业 2. Experience 经验 - Preferably with relevant working experience 有相关工作经验为宜   3. Job Skill / Knowledge 工作技能 / 知识 - Ability to work under pressure 能在压力下工作 - Presentable, cheerful & professional manner, outgoing in nature, team player 具参与性，有令人愉悦的职业形象，性格开朗，有团队精神   4. Computer Knowledge 电脑知识 - Knowledge of MS office software  MS办公软件知识   5. Language Proficiency 语言能力 - High quality written & spoken Putonghua and English 必须熟练掌握英语与普通话

As a Service Manager - Communications Manager, we rely on you to： Support the Director of Communications to carry out Hotel marketing media core responsibilities: marketing planning, content management, public relations, hotel promotion and events, and social media management. Manage online content for the hotel and ensure all content is compliant with brand guidelines. Establish goals, measure performance of digital campaigns and assess against goals. Analyze return on investment of digital campaigns and utilize data to enhance digital marketing strategy. Maintain the public image of the Shangri-La brand. We are looking for someone who: Has a passion for Sales and Marketing Enjoys being creative Enjoys interacting with people Communicates and writes with fluency in English (as well as the local Language) Solid knowledge of digital marketing and the platforms associated with it Preferably has relevant experience from an International 5* Hotel Group By applying to this position, you have read, understood and agreed to our Data Protection Policy. (if the hyperlink does not navigate you to the policy, please copy this URL and view in web browser: https://www.shangri-la.com/group/careers/data-protection)

岗位职责 根据酒店在线业务的总体目标，协助制定和实施数字营销策略 及时了解当前和未来竞争对手的数字营销活动 定期更新在线分销网站上的酒店和餐饮门店信息，确保与酒店品牌标准相一致 执行社交媒体策略,探索和建立数字平台资源 探索新的网络营销机会，推进客房，餐饮和水疗的宣发 保证所有的宣传资料和广告都达到集团的标准，维护酒店的良好形象和定位。 岗位要求 大学本科或以上学历 同岗位电子市场营销或市场传媒工作经验 有社交媒体营销相关经验者尤佳 熟练的英文读写能力

岗位职责： 1.确定品牌的推广策略； 2.酒店广告，广告文案与软件的撰写与发布、媒体行业公关； 3.酒店的整体形象构思、设计； 4.制作海报、宣传册、样本等系例酒店宣传材料； 5.负责酒店网站维护与更新； 6.负责酒店品牌传播,营销,策划,市场分析,调研工作； 7.负责酒店品派推广,策划,完成各项节日营销方案； 8.负责部门日常品牌业务工作。 岗位要求: 1.本科及以上学历； 2.至少两到三年公共经验； 3.优秀的办公技能，例如熟练使用办公软件； 4.积极和酒店其他员工和经理合作，促进团队合作； 5.良好的沟通能力。

岗位职责: 1.保存有关以前、现有，具有潜力宾客的资料和档案； 2.定期安排传媒活动； 3.记录上月所有的传媒活动或其它相关活动； 4.联系宣传媒体，宣传酒店的最佳形象，及扩大会所知名度和影响力。 岗位要求: 1.本科以上学历，有相同岗位工作经验5年以上。熟悉酒店领域的销售工作； 2.在当地有一定的客户群； 3.有较强的团队合作意识，及强的团队领导能力； 4.熟悉公关营销部的业务，能协调各岗位的工作； 5.形象气质佳。

1、支持市场传讯部门与广告公司关于促销活动的宣传计划制作与执行，根据需求对微信推文的相关活动、项目进行创意设计；根据项目统一视觉标准及规范，提供方案的设计，与项目人员保持良好沟通，确保设计项目顺利完成。 2、管理维持餐饮媒体宣传计划和媒体宣传报道，负责所有酒店所有线上平台视觉的整体风格设计以及酒店首页、产品详情页、活动页面和专题海报等的设计和制作。 3、努力保持酒店在媒体曝光频率和在市场上的竞争力，根据酒店品牌定位，提升酒店产品调性。 4、负责酒店在平台展示的广告图设计提升图片点击率，协助制定广告和设计相关广告物料。 5、管理执行餐饮宣传册的制作印制和发行，控制酒店和餐饮市场推广活动的数量和清单。 6、协助计划制定追踪酒店和餐饮活动相关的电子市场活动推广情况，配合酒店的运营需要，及时、有质量的完成酒店微信小程序的宣传提升曝光率和阅读量； 7、管理协调执行酒店和餐饮活动信息的物料印刷工作，确保酒店宣传品的样品留样，并且规范地存档。 8、完成上级领导交代的其他任务。 要求: 1、有国际品牌经历优先； 2、熟练运用PS、AI、CDR、DW等设计软件； 3、良好的审美能力，独特的创意，有较强的平面设计和网页设计创意能力。

岗位职责： Job Responsibilities 1.执行市场推广策略来增长酒店收益来源，提高酒店知名度； Implement marketing promotion strategies to increase the hotel's revenue sources and enhance its popularity; 2.制定并执行酒店的所有活动，公共和媒体关系，忠诚度和渠道营销以及其他市场推广活动的全年计划； Develop and implement the annual plan for all hotel activities, public and media relations, loyalty and channel marketing, as well as other marketing promotion activities; 3.发展良好的媒体关系，策划新闻发布会以及其他公关活动。代表酒店与媒体沟通，以促进良好的公关形象，提高酒店知名度和抵消负面影响。 Develop good media relations and plan press conferences and other public relations activities. Communicate with the media on behalf of the hotel to promote a good public relations image, enhance the hotel's popularity and offset negative impacts. 4.根据品牌标准，设计并制作酒店和市场推广的宣传印刷品； Design and produce promotional printed materials for the hotel and marketing promotion in accordance with brand standards; 5.管理酒店内容管理系统，更新文字和图像，优化内容质量并准确地呈现品牌标准； Manage the hotel's content management system, update text and images, optimize content quality and accurately present brand standards; 6.管理酒店图像数据库包括官方酒店照片、活动照片和员工照片等，用于酒店推广。  Manage the hotel image database, including official hotel photos, event photos and staff photos, etc., for hotel promotion. 任职要求： Job Requirements 1.市场营销、媒体或相关专业毕业优先； Graduates majoring in marketing, media or related fields are preferred. 2.至少5年以上的市场传讯工作经验，有奢华酒店同等职位以及社会新闻媒体工作经验者优先；  At least 5 years of experience in marketing communication. Candidates with equivalent positions in luxury hotels and experience in social news media are preferred. 3.拥有较强的观察和应变能力、优秀的人际交往和协调能力、较强的社会活动能力。  Possess strong observational and adaptability skills, excellent interpersonal communication and coordination abilities, as well as strong social activity capabilities.

Work closely with PR Director for daily PR tasks including the handling of media enquiry, press kits development, coordination with different departments in the hotel and social media management.  Work closely with PR Director with the objective to develop good media relationship and gain the awareness of the Bvlgari Hotel Shanghai.  To develop and contact with local, regional, international media, and maintain the social network with local sponsor, supplier, community organization and leader.  Constantly share the communication internally and externally. 能够协助公关总监完成部门日常工作，包括媒体访问及接待，筹备媒体资料，与酒店多方部门协调以及社交媒体的管理。 协助建立良好媒体关系，提高上海宝格丽酒店关注度为主要目标。 向本地、区域及国际媒体开发、联系、争取有价值的新闻报道。与本地赞助机构、供应商、社区组织和领袖建立良好关系开发多元的有利关系。 定期与酒店内外分享绩效结果。

【岗位职责】 1、负责通过公关和促销活动实现酒店在本地和国际上的定位目标。 2、协助销售总监开发公关促销计划及制作预算。 3、与媒体、本地社区、客户及酒店总部保持密切联系，代表、宣传酒店形象。 4、保证所有的宣传资料和广告都达到集团的标准，维护酒店的良好形象和定位。 5、开拓并实施公关活动，负责制作促销资料、对媒体宣传资料及安排在媒体对饭店的报道。 6、开发并跟进酒店的各项市场活动。 【岗位要求】 1. 专科及以上学历，营销、传媒等相关专业优先。 2. 5年以上市场传讯经验，有高星级酒店行业经验优先。 3. 文案能力强，熟悉新媒体运营，懂数据分析。 4. 有平面设计和短视频制作能力优先录用。 5. 沟通协作佳，抗压且有敏锐市场洞察力。

Work closely with PR Director for daily PR tasks including the handling of media enquiry, press kits development, coordination with different departments in the hotel and social media management.  Work closely with PR Director with the objective to develop good media relationship and gain the awareness of the Bulgari Hotel Shanghai.  To develop and contact with local, regional, international media, and maintain the social network with local sponsor, supplier, community organization and leader.  Constantly share the communication internally and externally. 能够协助公关总监完成部门日常工作，包括媒体访问及接待，筹备媒体资料，与酒店多方部门协调以及社交媒体的管理。 协助建立良好媒体关系，提高上海宝格丽酒店关注度为主要目标。 向本地、区域及国际媒体开发、联系、争取有价值的新闻报道。与本地赞助机构、供应商、社区组织和领袖建立良好关系开发多元的有利关系。 定期与酒店内外分享绩效结果。

【岗位职责】 1、负责通过公关和促销活动实现集团和酒店在本地和国际上的定位目标。 2、协助销售总监开发公关促销计划及制作预算。 3、与媒体、本地社区、客户及酒店总部保持密切联系，代表、宣传酒店形象。 4、保证所有的宣传资料和广告都达到集团的标准，维护酒店的良好形象和定位。 5、开拓并实施公关活动，负责制作促销资料、对媒体宣传资料及安排在媒体对饭店的报道。 6、开发并跟进酒店的各项市场活动。 【岗位要求】 1、与媒体、各营销渠道及组织机构沟通并提供合适的材料以确保他们有足够的资料促销酒店的服务。 2、积极主动组织丰富的市场公关及广告媒体的活动。 3、发布酒店重大事件及促销新闻。 4、建立，保持与广告商和公共关系组织的关系。 5、在本地市场内，通过参加各种营销活动，树立酒店的形象。 6、负责各类材料、图片、数据库，资料库和文档等。 7、维护酒店和集团的形象。 8、了解竞争对手的活动，以便在制定战略时使用这些信息。 9、计划与协调酒店赞助的活动。 10、组织有关活动提高酒店在市场的形象。 11、参与准备和制定部门/小部门/分部门的目标。 12、开发并执行市场公关/广告媒体计划去完成整个酒店的目标与媒体，并与公关客户保持联系。 13、参与准备战略计划。 14、积极地与主流媒体交流去提高酒店在市场的曝光率或撰写文章。 15、掌握市场营销数据。 16、主动承担发展，执行酒店年度公关计划和广告活动。 17、在销售总监的指导下，组织活动包括邀请媒体等。

工作职责：What will I be doing? The Manager, Marketing & eCommerce Consulting, GCM is a member of the hotel facing consulting team; collectively responsible for Greater China & Mongolia growing pipeline of new and opening hotels through a combination of proactive and reactive consulting services. This role will be responsible for pre－opening hotels to have the right marketing positioning and plans in place to support their commercial ramp up as well as adequate online presence and visibility to drive online channel performance and connecting hotels to enterprise activity prior to hotel launch and ultimately for successful hotel trading. This position will also be responsible for supporting the deployment of effective processes through optimization and technology that will support hotel and market needs and leading specific projects that deliver enterprise value in collaboration with various departments across GCM Commercial Team. As the Manager, Marketing & eCommerce Consulting, GCM, this role will be responsible for performing the following tasks to the highest standards:• Lead as the Marketing & eCommerce subject matter expert and responsible for delivering Marketing & eCommerce support for opening and transition hotels in GCM. • Develop a plan and strategy to ensure Hilton branded hotels are best represented on Hilton channels as well as across third party sites such as OTA’s.• Consult and guide new and opening hotels to develop an effective marketing plan towards successful opening.• Provide performance insights to guide new and opening hotels to maximize performance opportunities through proactive and reactive consulting support.• Provide customized regional level support for new openings base on different hotel tiering （Marquee/Premier/ Standard）. • Conduct tailored regional level marketing campaign to boost new opening hotels visibilities.• Provide continual evaluation of existing team processes and procedures. Responsible for suggesting methods to improve operations, be it efficiency or quality of support to internal and external customers.• Maintain key internal stakeholder relationships with regional commercial, operational and brand heads, to align on priorities and support for hotel openings.• Use appropriate judgment and effectively manage internal and external stakeholder communication regarding hotels, departmental or Team Members concerns.• Develop and deliver Marketing & eCommerce resources, tools, and trainings to upskill new and opening hotels’ expertise.• Develop and support test and learn initiatives of MECC tools and programs that support business needs at scale, working with the respective team members to ensure effective management of the programmes and tools and a clear optimisation roadmap with alignment to commercial goals and strategy.• Post opening hotel performance consultation to support ramp up.任职资格：What are we looking for?A Manager, Marketing & eCommerce Consulting, GCM, serving Hilton Brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:Preferred Skills and Experience• Strong leadership skills• Strategic planning ability• Outcome focus• Desire and ability to learn.• Effective communication, collaboration, and presentation skills• Excellent project management skills with attention to detail, deliverables, and proactive problem－solving• Strong analytical skills with expertise in data analysis and spreadsheets• Experience in regional hotel－level analysis and reporting, including web analytics• Strong prioritization and decision－making skills for managing multiple projects and deadlines• Ability to work effectively in a matrixed environment, influencing teams at all levels• Expertise in marketing strategy development, especially in digital marketing• Skilled in optimizing brand presence on various sites• Self－motivated team player with strong communication and presentation skills• Proficient in MS Office Suite• Up to 20% travel requiredRequired Qualifications• Minimum Education: BA/BS/bachelor’s degree • Minimum Years of Experience: 5＋• Minimum Years of Management Experience: 3＋• Experience working in the hospitality and/or travel industry