工作职责:
协助撰写新闻稿、宣传文案、社交媒体推文等内容,确保文案风格符合品牌形象和宣传目的。
参与制作简单的宣传材料,如图文海报,学会使用设计软件进行基础的排版和编辑。
按照既定计划,将内容发布到公司官方网站、社交媒体账号等平台上。
协助收集、整理各类媒体渠道(如电视台、报社、杂志、网站、公众号等)的信息,包括联系方式、受众群体、投放价格等。
监测媒体渠道对公司相关报道的反馈情况,比如报道的阅读量、评论数等。
参与市场传媒活动的策划讨论,提出创意想法。
协助活动的组织实施,如准备宣传资料、布置活动现场、邀请媒体和嘉宾等。
在活动过程中,负责记录活动情况,为后续的报道和总结提供素材。
收集同行业竞争对手的市场传媒策略信息,分析其优势和不足。
协助进行受众调研,收集客户对于品牌宣传内容和形式的反馈意见。
Job responsibilities:
Assist in writing press releases, promotional copy, social media tweets, etc., to ensure that the copy style is consistent with the brand image and promotional purposes.
Participate in the production of simple promotional materials, such as graphic posters, learn to use design software for basic layout and editing.
According to the established plan, the content will be published on the company's official website, social media accounts and other platforms.
Assist in collecting and sorting out information from various media channels (such as TV stations, newspapers, magazines, websites, public accounts, etc.), including contact information, audience groups, pricing, etc.
Monitor media channels for feedback on stories about the company, such as the number of reads, comments, etc.
Participate in the planning and discussion of marketing media events and propose creative ideas.
Assist in the organization and implementation of the event, such as preparing promotional materials, arranging the event site, inviting media and guests, etc.
In the course of the activity, I was responsible for recording the activity and providing material for the subsequent report and summary.
Collect market media strategy information of competitors in the same industry and analyze their advantages and disadvantages.
Assist in audience research and collect customer feedback on the content and form of brand promotion.
实习能够完成 6 个月的优先考虑
Internship completion of 6 months is preferred