KEY RELATIONSHIPS: All Commercial team members in APAC Franchise and Manage Operations team and related departments in APAC Hotel Management team – General Managers, Finance Directors, Sales & Marketing Wyndham Hotels & Resorts – global colleagues – NAMER, EMEA, LATAM External agencies, business partners, clients & customers PRIMARY OBJECTIVES: The position should focus on the Distribution channels and Connectivity solutions, address the daily operation issues in various distribution channels connected with Synxis, and two-way interface, etc. Also, the position should review business with hotels and distribution partners, reporting data to management and monitoring activities in competitors; provide ongoing training, guidance, and support to relevant teams in relation to distribution & connectivity management; build and manage business relationships with business partners or third parties connected to Synxis. The position will also work closely with brand marketing and digital marketing team to identify promotional opportunities that benefits our brands and properties. This may include bringing distribution partner opportunities to these teams, or vice-versa implementing Wyndham programs with each distribution partner as appropriate. The position will ensure that these individual distribution partner opportunities are aligned with overall company strategies by working closely with key departments such as revenue management, development and operations. S/he will work with other internal teams to provide documentation, training, and communication to assist brands and properties in further leveraging these distribution channels.    RESPONSIBILITIES Assist APAC hotels issues pertaining of Synxis, help properties in implementing appropriate distribution strategies and troubleshooting availability, rates, and inventory disparities across all platforms. Assist new properties in its Distribution & Connectivity setup where required Build and manage business relationships with business partners and third parties pertaining to channels connected with Synxis. Actively participate and organize in business meetings/calls       Plan and execute the campaigns through distribution ecosystem and help with the implementation. (pre, during, and post) Help developing, managing, and generating reports and analysis for business/team purposes as well as managing the distribution and connectivity function, its team members, processes, policies, programs and ongoing development Provide ongoing training, guidance, and support to relevant teams in relation to distribution & connectivity management. Create and manages training program, training materials, training schedules as required Connectivity Solutions KEY POSITION CRITERIA: Hospitality background is a must, international hotel chain or connected OTA experience would be a plus At least 5 years working experience in related area. A results-oriented, go-getter who is able to manage effectively in a fast-paced, highly matrixed environment A strategic thinker who can anticipate or understand customer needs and respond with actionable recommendations Excellent written and spoken communication skills with proven ability to influence through effective communication  Project management skills, including a demonstrated ability to lead cross-functional project teams and manage processes to drive to results, actions, and efficiency. Ability to manage and deliver multiple projects at the same time Sound functional knowledge of the day-to-day management, operations, and technology Sound knowledge/understanding of balance distribution strategy and ecosystems      Proven effectiveness working with virtual teams across different geographic areas Ability to communicate effectively through conference calls and emails as required by a virtual team Strong analytical skills. Fluent in Mandarin & English – written and spoken. Well-groomed and neat in appearance.

Ensure the accuracy of property content and presentation on all digital platforms, as well as third-party portals and websites where the hotel is listed and distributes inventory Report, analyse and act upon brand.com statistics and constantly come up with strategies to enhance performance and Key Performance Indicators (KPIs) Responsible for reaching the targeted website sales and revenue share Optimise the traffic acquisition strategy and conversion rate Ensure consistent brand delivery through social and digital channels in line with corporate guidelines Support the implementation of the strategies and projects of the brand and its regional and corporate offices Take ownership of the hotel’s presence online and its representation across all digital platforms

1.     完成线上渠道维护、开发、更新及统计直销板块数据； Complete online channel maintenance, development, update, and statistics of data. 2.     负责抖音、小红书等自媒体渠道编辑、发布、维护、管理和互动，需要有一定的拍摄、剪辑基础及抖音运营、直播经验; Be responsible for editing, publishing, maintaining, managing and interacting with Douyin ，Xiaohongshu and other media channels, and have certain experience in shooting, editing, and Douyin operation and live broadcast. 3.     负责管理如直客通、抖音、酒店官网等线上平台的日常运营，包括但不限于产品上架、下架、推广、平台营销和内容管理工作; Be responsible for managing the daily operation of online platforms such as Zhiketong, Douyin, and the hotel's official website, including but not limited to product launch, offline, promotion, and platform marketing and content management. 4.     分析市场需求，依据产品特点制定网络营销方案; Analyze market demand and develop online marketing plans based on product characteristics. 5.     完成其他与数字营销相关工作. Complete other tasks related to digital marketing.

1、职位摘要（Position Summary）：    负责制定和执行兖矿郁锦香酒店在各新媒体平台上的内容策略，提升品牌知名度，增强客户参与度，并通过精准营销提高转化率，最终实现销售目标和品牌价值的提升。 2、主要职责（Key Responsibilities）：   - 根据品牌定位和目标市场，制定全面的新媒体内容营销策略，包括内容创作、发布计划和互动策略。   - 负责管理和优化品牌在各大新媒体平台（如小红书、微信、抖音、快手、视频号等）的官方账号，提高品牌曝光度和粉丝互动。   - 定期分析新媒体营销活动的效果，包括但不限于用户参与度、内容覆盖率、转化率等关键指标，并根据数据反馈调整策略。    - 领导新媒体团队，包括内容创作者、社交媒体专员等，确保团队目标一致，并提供必要的指导和培训。    - 监控网络舆情，及时应对和管理可能对品牌形象产生负面影响的事件。    - 紧跟新媒体和数字营销的最新趋势，不断尝试和推广创新的内容形式和营销手法。    - 与各部门紧密合作，确保新媒体营销活动与酒店其他营销活动和品牌信息一致。 3、资格要求（Qualifications）：    - 专科及以上学历，市场营销、传媒、广告、新闻等相关专业优先。    - 2年及以上新媒体运营经验及管理经验。    - 对新媒体营销有深入了解，熟练掌握各类社交媒体操作，如视频号、抖音、快手、小红书等。    - 具备优秀的数据分析能力，能够通过数据驱动营销决策。    - 良好的项目管理能力和时间管理能力，能够处理多任务并且确保任务按时完成。    - 具备优秀的沟通能力和团队合作精神，能够跨部门沟通与协作。    - 优秀的创意思维和解决问题的能力，能够在压力下工作。 4、技能和能力（Skills and Abilities）：    - 深入了解各大新媒体平台的运营规则和用户行为。    - 具备优秀的内容策划和创作能力。    - 熟练掌握数据分析工具，能够根据数据调整营销策略。    - 具有良好的团队管理和协调沟通能力。

国华合悦家深耕养老服务领域，聚焦老年群体生活需求，现重磅启动天猫旗舰店，致力于打造一站式养老生活服务与产品线上平台。为推动店铺高效起步与长期增长，现诚聘天猫运营负责人，与品牌共拓养老电商新赛道！ 【岗位职责】 1、全面负责天猫旗舰店整体运营规划，制定店铺中长期发展策略、销售目标及执行方案，对店铺销售额、流量、转化等核心指标负责； 2、统筹养老相关产品（如适老用品、养老服务套餐、健康护理产品等）的线上上架、详情页优化、定价策略制定，结合老年用户需求优化产品展示逻辑； 3、策划并执行天猫平台营销活动（含 618、双 11 等大促及日常主题活动），整合平台资源、付费推广（直通车、钻展、超级推荐等）与内容营销（直播、短视频、逛逛等），提升店铺曝光与转化； 4、监控店铺运营数据（流量、销量、转化率、客单价等），通过生意参谋等工具分析数据趋势，及时调整运营策略，解决运营中的核心问题； 5、对接天猫平台小二，维护平台关系，及时响应平台规则变动，确保店铺合规运营； 6、协同供应链、客服、设计团队，优化发货时效、客户咨询转化及视觉呈现效果，提升用户全链路体验； 7、关注养老行业电商动态及竞品运营策略，提炼差异化竞争优势，推动店铺持续增长。 【岗位要求】 1. 学历：大专及以上学历，电子商务、市场营销、老年服务与管理等相关专业优先； 2. 经验：1-3 年天猫店铺独立运营经验，有养老行业、适老产品或大健康领域电商运营经验者优先，熟悉天猫平台规则及运营逻辑； 3.技能： -熟练操作天猫后台、生意参谋等工具，具备扎实的数据分析能力，能通过数据驱动运营决策； -掌握天猫平台推广工具（直通车、钻展等）的投放逻辑与优化方法，有成功的活动策划及大促运营案例者优先； -具备良好的文案策划与内容营销意识，能结合老年用户群体特点优化营销话术与内容形式； 4.素质： -对养老行业有认同感，关注老年群体需求，具备同理心与责任心； -具备较强的目标感、执行力及问题解决能力，能适应电商行业快节奏工作； -沟通协调能力强，能高效对接跨部门团队及平台方，推动工作落地； -遵守平台规则，具备合规运营意识，无店铺违规操作记录。

职责概述： 1. 领导和优化JJRHC的数字营销表现，从而提高市场渗透率。 2. 负责开发、实施和管理数字营销活动，以提高品牌知名度、推动网络流量并促进业务转换。 主要职责： 制定数字营销和电子商务战略，优先考虑微信生态系统，并与JJRHC的业务目标保持一致。 制定数字获取计划，旨在增加流量并扩大JJRHGC数字平台上的受众群。 监督在线获取策略，以确保用户体验无缝对接和优化转化率。 实施跨数字渠道营销活动，以推动业务转换和会员注册。 管理外部第三方合作商以确保付费媒体计划的实施，并确保视频、广告文案等在线材料以具有成本效益并以高效的方式进行调整。  衡量和报告数字营销活动和表现，根据投资回报率和 KPI 等目标对其进行评估。  进行市场调查并分析趋势，以识别新机会并提高活动效果。 与新兴产品保持同步。 任职要求： 全面了解各种数字营销渠道，包括但不限于SEO，SEM，PPC，社交媒体，电子邮件营销和广告展示。 拥有丰富的开展营销活动方面的经验，以推动数字渠道的流量和销售。 拥有卓越的分析能力和熟练的营销数据分析能力。 拥有外部第三方公司管理的良好记录。 拥有管理付费媒体预算的经验。 在矩阵组织中展示有效的利益相关者管理技能。

职能/部门/分部门：SALES & MARKETING市场营销部 汇报对象： ASSISTANT DIRECTOR, MARKETING COMMUNICATIONS市场传讯副总监 Job Summary工作概述： Develop and implement effective strategies to enhance the sales and revenue share of the WeChat Mini Program and WeChat Mall of Jin Jiang Radisson Hotels; Take the lead in developing the website and mobile application for Jin Jiang Radisson Hotels. 策划并制定有效策略，提升锦江丽笙酒店微信预订小程序及微信商城的销售额与收益占比；负责牵头锦江丽笙酒店网站和APP的开发工作。 Utilize data analysis to continuously improve the content and functionality of the owned channels, driving targeted paid media programs and achieving consistent growth in both traffic and conversion rates. 持续优化自有渠道的内容与功能，依托精准的数据分析，推动有针对性的数字媒体投放，实现流量与转化率的稳步提升。 Expand the e-commerce capabilities of the management company on major social media platforms such as Douyin and Red, exploring new eCommerce channels and maximizing revenue potential. 搭建并持续拓展管理公司在抖音、小红书等社交媒体平台的电子商务功能，开拓新的营销渠道，实现收益最大化。 Oversee and optimize the online presence of our hotels across major digital platforms.负责监管并优化旗下酒店在各大数字平台的在线展示。 Key Responsibilities主要职责： **Owned Channel自有渠道： •      Analyze user behavior, traffic, customer acquisition sources, and other relevant metrics, of Jin Jiang Radisson Hotels' owned channels. Develop data-driven strategies to enhance the overall performance, improving visits, clicks, conversion rates, and other key performance indicators. 分析锦江丽笙酒店自有渠道的用户行为、流量、获客来源等数据，并制定策略以提升渠道数据表现，包括但不限于访问量、点击、转换率等 •      Create the digital paid media strategy and action plan for digital channels. Implement digital marketing campaigns, including paid search, display, paid social media, meta-search, etc., to enhance the traffic and revenue of owned channels. 制定数字渠道的年度推广计划及数字付费媒体战略，实施数字营销活动（付费搜索、展示、付费社交媒体、元搜索等），提升自有渠道的流量及收益 •      Ensure brand and marketing messages on eCommerce channels align with overall marketing campaigns. 确保电子渠道上的品牌和营销信息与整体营销活动保持一致。 •      Continuously optimize the functional improvements of owned channels. Lead the development of Jin Jiang Radisson Hotels website and APP. Establish, develop, and maintain the keyword matrix through search engine optimization to improve natural page rankings of the website and APP. 持续优化自有渠道的功能改进和升级；负责牵头锦江丽笙酒店网站和APP的开发工作，并通过搜索引擎优化，建立、开发和维护关键词矩阵，确保网站及APP获得最佳的自然页面排名； •      Ensure content (including images and copy) on owned channels is accurate, up-to-date, and meets brand standards. Collaborate with the Revenue Manager to review and maintain room rate and room type descriptions. 确保自有渠道的内容（包括图片和文字）信息准确、实时更新，并符合品牌及公司标准；与收益经理协调，审查并维护房价和房型说明； •      Provide monthly reports on owned channel performance. 每月提供自有渠道表现报告 ** Social Media社交媒体 •      Expand the e-commerce capabilities of the management company on major social media platforms such as Douyin and Red, exploring new eCommerce channels and maximizing revenue potential. 搭建并持续拓展管理公司在抖音、小红书等社交媒体平台的电子商务功能，开拓新的营销渠道，实现收益最大化 •      Develop and execute a comprehensive paid social media plan to drive effective business conversion on the social media channels. 制定并实施付费社交媒体投放计划，有效推动官方微信渠道的生意转换 •      Stay updated on the latest trends and features in social media and maintain a strong collaboration with the marketing team to optimize social media performance. 了解社交媒体的最新趋势和功能，并与市场营销团队保持紧密合作，共同推动社交媒体的表现 Requirement任职要求： •      Three-Year university degree required, with major in Business Administration, Marketing or related major preferred. Master’s degree in related field preferred but not essential. 三年制大学教育，工商管理、市场营销、或相关专业；相关专业硕士学位优先。 •      Skilled in developing efficient digital strategies and persuading key stakeholders for program advancement and implementation. 擅长制定高效的数字战略，并能有效地说服主要利益相关者，确保方案的顺利推进与实施 •      Proficient in paid media, search engine optimization, social media marketing, and conversion rate optimization. Familiar with industry benchmarking, measurements and best practices. 精通付费媒体、搜索引擎优化、社交媒体营销及转化率优化等领域，熟悉行业的规范衡量标准和最佳实践 •      Adaptable to changing market conditions and capable of adjusting and executing strategies with a proactive and innovative approach. 能够迅速适应不断变化的市场环境，以积极主动的态度和创新的思维，灵活调整并执行策略 •      Candidates with web-related experience are preferred, particularly with in-depth knowledge of hotel operations and revenue management. 具备网络相关工作经验，尤其对于酒店运营和收益管理有深入了解的候选人将优先考虑 •      Strong team player with excellent interpersonal skills, effective communication, and collaboration abilities. 具备出色的团队合作精神和人际交往能力，能够与其他团队成员有效沟通，协同合作 •      Proficient in data analysis and reporting, with the ability to accurately interpret data to support decision-making. 拥有高度的数据分析和报告技能，能够精准解读数据，为决策提供有力支持

岗位职责 协助市场经理处理负面新闻，进行危机公关。 收集市场和竞争对手信息，每周向市场经理提交报告。 负责管理酒店网站、宣传品、酒店推广活动以及社会化媒体平台与相关推广。 与销售部、收益管理部共同合作以提高包括酒店平均客房收益和其他重要品牌相关的重要指标。 岗位要求 大专以上文化程度；3年以上同岗位工作经验。 优秀的语言表达能力，能够在公关活动中进行富于感染力的演讲。 较强的观察和应变能力，优秀的人际交往和协调能力，较强的社会活动能力。 了解电子商务，大众传播，平面创意和具有创新性的写作与编辑能力。 个性积极主动，工作认真负责。

1.       根据市场营销热点制定相应的营销策略及推广规划，并提前设计符合消费场景和消费者需求的打包产品吸引消费者，争取市场份额和流量； 2.       创新业务模式，通过精准的营销策略整合热门营销热点下各渠道的曝光资源争取流量； 3.       负责新兴流量渠道公域流量营销推广，如内容规划、KOL/KOC带货、直播带货等以获取公域市场流量好感度和流量资源； 4.       管理分销渠道相关服务商和合作伙伴，精准执行，不断优化产品、渠道分销策略以及转化率； 5.  通过提供专业的效果营销分析和洞察，严格执行长期和短期的产品分销策略以及持续改进酒店打包产品架构和价格优化； 6.  制定新兴流量渠道运营标准及SOP执行落地，推动渠道运营效率提升； 7.  出具业务相关报表、数据、报告等，并进行分析提炼及提出进一步改进方案； 8.   与各大渠道保持紧密沟通，协助品牌酒店充分获得宣传推广从而提升经营业绩； 9.   通过监控渠道价格，保障官渠价格最优政策的施行； 10.   持续优化品牌酒店在各大渠道的露出，以提升流量优势

【职位描述】 With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget. In addition to our flagship brand, Hilton Hotels & Resorts, the family of brands includes Waldorf Astoria, LXR, Conrad, Canopy, Curio Collection, DoubleTree, Hilton Garden Inn, Hampton and many others. If you appreciate the impact global travel can have on the world, you may be just the person we are looking for to work as a Hilton Team Member. Because it’s with Hilton where we never forget the reason we're here: to delight our guests, Team Members, and owners alike. The Assistant Ecommerce Manager drives revenue for hotel products and promote its reputation through various online channels. This role works closely with other teams like Sales / Room / Revenue / F&B / Events to identify their promotional and revenue objectives. He / she creates and implements the necessary marketing initiatives with the Director of Sales & Marketing and Director of Revenue Management in order to reach those objectives. What will I be doing? As the Assistant Ecommerce Manager, you will be responsible for performing the following tasks to the highest standards: • Assist the Ecommerce Manager in executing online marketing initiatives set by the Marcom Manager for respective departments, major but not limited to, Sales / Room / F&B / Events (VIP events, weddings, social events, general property awareness). • Assist the Ecommerce Manager to maintain and update all relevant content on the hotel's network and social media. • Real-time tracking of online content such as social media / blogs / review websites to customer reviews, coordinating relevant departments to solve and improve the problems raised by guests, replying promptly to ensure the hotel's reputation. • Assist the Ecommerce manager in the research and development of new online channels for all departments. • Good use of Hilton online tools. • Track and follow-up on the effectiveness of each online activity in each department and provide research and analysis. • Track the effectiveness and ROI of each promotion and campaign. • Expand the database of respective departments. • Assist the Ecommerce Manager to review and improve the effectiveness of initiatives. • Carry out any other reasonable duties and responsibilities as assigned. • The Management reserves the right to make changes to this job description at its sole discretion and without advance notice. 希尔顿在全球 100 多个国家和地区拥有数以千计的酒店，提供无数令人愉悦的机会。 从敞开的大门到热情的微笑，再到与众不同的体验，我们为每年与我们在一起的数百万旅行者提供他们永远不会忘记的欢迎。 除了我们旗舰品牌希尔顿酒店及度假村还包括：华尔道夫酒店及度假村、LXR、康莱德酒店及度假村、希尔顿嘉悦里酒店、Signia、格芮希尔顿精选酒店、希尔顿逸林酒店及度假村、Tapestry Collection by Hilton、希尔顿尊盛酒店、Tempo、 Motto、希尔顿花园酒店、希尔顿欢朋酒店、Tru by Hilton、希尔顿欣庭酒店、希尔顿惠庭酒店和希尔顿分时度假俱乐部。 如果您热衷全球旅行对世界的影响，您可能就是我们正在寻找的希尔顿团队成员。 因为在希尔顿酒店，我们永远不会忘记我们在这里的原因：使我们的客人，团队成员和业主都满意。 协助电子商务经理驱动酒店产品收益并通过各在线渠道加强酒店声誉。与销售/房务//收益/餐饮/宴会销售等团队密切合作，制定起宣传和收益的目标。在市场销售总监及收益总监的领导下，创建并实施必要的市场销售策略及价格策略从而取得酒店更好的收益。 我的具体职责是什么? 作为电子商务副经理职位，您将应以最高标准完成以下任务: • 协助电子商务经理执行市场传媒经理为各部门所设置的在线市场策略，其中将不限于销售客房/餐饮/宴会等产品（VIP活动/婚宴/社交活动等）。 • 协助电子商务经理维护酒店所有网络及社交媒体上的相关内容，并实时更新。 • 实时跟踪社交媒体/博客/审查网站等的在线内容以客户评论，协调相关部门对客人提出的问题进行解决和完善，及时回复确保酒店的美誉度。 • 协助电子商务经理为各部门进行新在线渠道的研究与开发。 • 良好的运用希尔顿集团的在线工具。 • 对各部门的每个在线活动进行有效性的追踪与跟进并提供研究和分析。 • 跟踪每个推广和活动的有效性及投资回报率。 • 增强各部门的客户数据库。 • 协助电子商务经理检讨及改善在线策略的成效。 • 对于各部门新在线推广机会的研究及探讨。 • 如有必要，该部门有权更改或补充该职位描述。 • 完成任何其他合理的职责和被指派的职责。 【任职要求】 What are we looking for? An Ecommerce Manager serving Hilton Brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow: • Hospitality: We are passionate about delivering exceptional Guest experiences. • Integrity: We do the right thing all the time. • Leadership: We are leaders in our industry and in our Communities. • Teamwork: We are team players in everything we do. • Ownership: We are owners of our actions and decisions. • Now: We operate with a sense of urgency and discipline. • Fluent in spoken and written Mandarin and English to meet business needs. • Good computer operation skills. • 2 years or more experience in hotel and marketing / advertising, preferred. • Strong digital marketing experience, especially in the areas of email marketing and website optimization. • Basic SEO skills, including Google and Baidu SEO rules and regulatory experience. What will it be like to work for Hilton? Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travellers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all! 我们寻找什么样的人才? 希尔顿电子商务副经理职位始终要以宾客的利益为重并与其他团队成员密切合作。若要成功地应聘这一职位，您的态度、行为、技能和价值观应符合下列标准: • 诚挚待客： 自愿全心全意为宾客提供无与伦比的绝佳体验 • 正直诚信： 时时刻刻为所应为 • 领导核心： 力争在业界和所在社区都位居领导地位 • 团队合作： 所有工作中积极发扬团队合作精神 • 主人翁精神：勇于为自己的行动负责并敢于做出决定 • 即时行动： 我们以刻不容缓的态度和纪律运营 • 中英文口语和书写流利。 • 熟练的电脑操作技能。 • 2年或以上酒店市场及推广经验为佳。 • 拥有强大的在线分销销售经验以及电子邮件销售和网站优化。 • 基本SEO技巧，包括谷歌和百度搜索引擎优化规则，法规经验。 服务于希尔顿将会如何? 希尔顿全球是国际最具知名度的酒店管理公司之一，其下品牌包括从豪华的全面服务酒店，度假村到公寓式酒店以及中端酒店等。近一个世纪，希尔顿全球致力于通过全球品牌. 延续为全球客户提供优质服务的传统，坚持为商务和休闲旅游人士提供最优质的客房、服务、产品和品牌价值。我们的愿景 “让世界充满阳光，让大家都感受到热情的温暖，提供与众不同的卓越体验，让每位宾客在每家酒店的每次住宿都倍感满意” 团结我们作为一个团队每天都在世界各地创造非凡的酒店体验。同时，我们惊人的团队成员是希尔顿的核心所在！

职位陈述： 电子商务经理驱动酒店产品收益并通过各在线渠道加强酒店声誉。与销售/房务//收益/餐饮/宴会销售等团队密切合作，制定起宣传和收益的目标。在市场销售总监及收益总监的领导下，创建并实施必要的市场销售策略及价格策略从而取得酒店更好的收益。 作为电子商务经理职位，您将应以最高标准完成以下任务: · 与市场传媒部紧密合作关系及扶持，依照所设置市场销售策略基础上实现目标。 · 执行市场传媒经理为各部门所设置的在线市场策略，其中将不限于销售/房务/餐饮/宴会销售（VIP活动/婚宴/社交活动等）。 · 概述和维护酒店品牌网站，特别优惠页面， 并确保内容与市场销售策略保持一致。 · 与集团办公室紧密合作，创建一次性电子邮件，创建集团的客户沟通电子邮件以及社交媒体推广。 · 在市场传媒经理的协助下，对各部门的每个在线活动进行有效性的追踪与跟进并提供研究和分析。 · 维护酒店会议网页，并确保内容的及时更新。 · 根据酒店具体的市场需求与供应商紧密合作开发新网站页面以及和新的网站功能。 · 良好的运用希尔顿集团的在线工具。 · 为各部门和活动进行方案推荐，其中包括但不局限于餐饮/宴会销售/VIP活动等。 · 把酒店推广发布至在线渠道，其中包括但不局限于网站/EDM/博客/论坛等。 · 创建与第三方网站或姐妹酒店的在线交叉推广机会。 · 管理包括社交媒体/博客/审查网站等的在线内容以及其名誉。 · 增强各部门的客户数据库。 · 如有必要，该部门有权更改或补充该职位描述。 · 完成任何其他合理的职责和被指派的职责。 【任职要求】 我们寻找什么样的人才? 希尔顿电子商务经理职位始终要以宾客的利益为重并与其他团队成员密切合作。若要成功地应聘这一职位，您的态度、行为、技能和价值观应符合下列标准: · 市场销售以及传媒大学文凭。 · 拥有强大的在线分销销售经验以及电子邮件销售和网站优化。 · 必须有普通话和英语口头和书面沟通技巧。 · 基本SEO技巧，包括谷歌和百度搜索引擎优化规则，法规经验。 · 3年或以上酒店市场及推广经验为佳。 · 对于html以及css功能的技术。

【职位描述】 With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget. In addition to our flagship brand, Hilton Hotels & Resorts, the family of brands includes Waldorf Astoria, LXR, Conrad, Canopy, Curio Collection, DoubleTree, Hilton Garden Inn, Hampton and many others. If you appreciate the impact global travel can have on the world, you may be just the person we are looking for to work as a Hilton Team Member. Because it’s with Hilton where we never forget the reason we're here: to delight our guests, Team Members, and owners alike. What will I be doing? As the Ecommerce Manager, you will be responsible for growing company’s business on an emerging platform. You are responsible for business planning, daily operation, hotel/products management, performance optimization and marketing campaigns on the platform. · Manage and strengthen the relationship with the platform · Develop business growth strategy on platform and eco-system to achieve the business goals based on market trends and corporate business strategy. · Develop and carry out the content strategy and plan to maximize store revenue, including calendar room and other products. · Work with Loyalty team and Technology team to develop the Hilton Honors member related functions and achieve the member related targets. · Collaborate with Revenue, Sales, Marketing and MECC teams to develop strategies for regional campaigns and implement with relevant teams and agencies. · Overall manage the store, including products, content, live streaming, promotions, media, partnership, and other daily operations to achieve the business targets. · Define, analyze, track results and interpret success levels against a defined set of key ecommerce performance metrics. · Provide weekly, monthly and quarterly performance reports, projections, and reviews on all key performance metrics. · Introduce industry best practices, standards, and innovation. Identifies and capitalizes on opportunities. 【任职要求】 What are we looking for? An ecommerce Manager, has strong understanding of China Digital and e-commerce ecosystem. He/she should be highly motivated, dependable, and have a desire to take ownership of their duties to help the company grow and succeed.: · Minimum Education: Bachelor or above · Minimum Years of Experience: 4+ years · Minimum Years of Management Experience: (if applicable) NA · Any Licenses or Certificates Required: (if applicable) NA · Additional Requirements (i.e. % of travel time, etc.): o Digital Marketing and/or eCommerce experience o Understanding of ecommerce channels, especially social-commerce channels o Strong problem-solving skills, including ability to effectively address any issue in collaboration with others as appropriate ability to proactively identify and prevent potential problems o Analytical mindset, with the ability to interpret data and metrics to drive informed decisions. o Detail-oriented and well-organized, with the ability to manage multiple tasks and prioritize effectively. o Effective communication, collaboration, and team-building skills. o Proficiency with MSOffice Suite · Preferred Qualifications o 6+ years of Digital Marketing and/or eCommerce experience o Experience working in the Hospitality and/or travel industry o Marketing or working experience with relevant internet companies What will it be like to work for Hilton? Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travellers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!

Langham Hospitality Group (LHG) is a global hotel company with properties located in major cities and four continents under  The Langham Hotels and Resorts ,  Cordis Hotels and Resorts  and  Ying'nFlo  brands. It is the hospitality arm of Great Eagle Holdings, a leading property development company in Hong Kong. PURPOSE: This role will support Director of E-Commerce, Greater China to define and implement E-Commerce strategies, drive revenue and group branding with the key focus on the new brand, Ying’nFlo. The newly created role will be in charge of Ying’nFlo E-Commerce operations to enhance, explore, and maintain Ying’nFlo operations in all digital business platforms. 该职位将支持大中华区电子商务总监制定和实施电子商务战略，专注于推动新品牌奕凨的生意增长和品牌建设推广。此新设立的职位也将负责奕凨品牌的电子商务运营，以期加强、探索和维护品牌在所有线上平台中的生意及营销表现。 PRINCIPAL RESPONSIBILITIES: Responsible for Ying'nFlo E-Commerce strategy and operations with the guidance from Director of E-Commerce, Greater China.  在大中华区电子商务总监的指导下对奕凨品牌电子商务策略和运营执行效果负责。 Responsible for Ying'nFlo E-Commerce store operations, and work together with internal and external partners to ensure smooth operation, push for business success, and continuously optimize the marketing and business results. 负责奕凨品牌电商店铺运营，与内外部合作伙伴共同确保电商平台的顺利运营，推动生意增长，持续优化营销和业务成效。 Lead research and analysis, to support to define and refine the strategies and key initiatives, on different digital platforms including WeChat Mini Program, OTAs, Social Commerce platforms and other on-line distribution channels for room and non-room business. 通过复盘及调研，定义和完善各在线销售及宣传渠道的策略优化和关键举措，以支持品牌酒店于不同数字平台上，实现的客房和非客房业务的增长。平台包括但不限于微信小程序、OTA、社交商务平台和其他线上渠道。 Guided by Director of E-Commerce, lead/drive new brand related E-Commerce initiatives and innovative pilot programs in on-line distribution and digital marketing, to create incremental impact on brand and business. 在电子商务总监的指导下，领导/推动与品牌相关的新电子商务计划，以及在线分销和数字营销方面的创新试点计划，以对品牌和业务带来增长点。 Liaise with departments in group office, brand team and hotel team including Marketing, Comms, Revenue Management, and etc. 根据工作需要，与集团办公室、品牌团队和酒店团队的部门进行联络协调工作，部门包括营销、传播、收益管理等。 Assist management on coordination with Ying'nFlo hotels on implementing E-Commerce initiatives. 协助管理层与奕凨品牌酒店协调实施电子商务计划并对效果负责。 Perform performance monitoring and analysis, and build best practices, with agencies support. Based on the performance review, take actions with brand and hotel team.  在机构支持下执行绩效监控和分析，并建立最佳实践。根据绩效评估，与品牌和酒店团队一起指定行动方案，以达到效果优化的目的。 REQUIREMENTS: Bachelor or above in E-Commerce, marketing, communications or related disciplines。 电子商务、市场营销、传播或相关学科本科或相关专业以上学历。 At least 5 years working experiences in E-Commerce and digital marketing, hospitality social commerce experience is a big plus. 至少 5 年电子商务和数字营销工作经验，有酒店行业社交电商经验者优先。 Proficient in Microsoft soft wear, e.g.: Word, Excel and PowerPoint. 精通Microsoft办公软件，例如：Word、Excel和PowerPoint等。 Excellent command of written and spoken English and Chinese. 优秀的英语和中文书面和口语能力。 Good interpersonal and communication skills. 良好的人际关系和沟通技巧。 Agile, creative, independent, proactive team player. 有行动力、有创造力、独立、积极主动的团队合作者。 Detail-oriented, strong sense of responsibility with strong time management skills. 注重细节，责任心强，时间管理能力强。 For more information about Langham Hospitality Group, please visit: http://www.langhamhospitalitygroup.com/

As E-Commerce Manager, you’ll be responsible in driving The Middle House’s digital growth and customer experiences by supporting the team in building and managing the digital ecosystem and digital conversion channels. Plans and develops all brand social media channels and manages online community. WHAT YOU’LL GET: At Swire Hotels, we have great expectations of our team members. That's why we reward them with many in return. In addition to your competitive salary, medical/ dental and leave entitlement, we’ll shower you with perks, including: · Fun: Meet with hoteliers who bring playfulness at work each day! · Appreciation: An appreciative & supportive culture that allows you to be your best self. · Empowerment: We invite you to speak up & put your own ideas into actions. · Development: Tons of learning opportunities for you to upskill yourself. · Authenticity: You got accessories, hair dyes or tattoos? No worries, we accept the stylish you! WHAT YOU’LL NEED: · Experience: 3 to 4 years of experience eCommerce Marketing and Digital Marketing. · Education: A degree holder in Marketing, Business Administration or equivalent in related discipline · Skills: Knowledge of web and mobile development, website, mobile apps, digital, online or e-Commerce development. Proficient in paid media and analytics reporting platforms such as Baidu Analytics, Baidu Ads, GTM, WeChat (Weixin) Management Platform, Baidu Tongji, and Facebook Business & Ads Manager. Knowledge in design tools, Adobe Creative Suite (Photoshop, Illustrator) and photography skills are an advantage. Excellent command of written and spoken English and Chinese. · Personality: Good team player, capable in working in a dynamic and fast-pace environment. Detail-oriented, proactive, independent and diligent. WHAT YOU’LL DO: · Manage and build The Middle House’s digital ecosystem including website, eCommerce platform and social platforms. · Track & evaluate website performance & campaign effectiveness as a Baidu Analytics ninja with hands-on experience. · Be responsible for Baidu Analytics ninja with hands-on experience in tracking and evaluating website performance and campaign effectiveness. · Take ownership in analysing site wide, cross platform customer journey data and reports on key metrics. · Develop and execute creative, engaging content calendar and daily, weekly, monthly reports. · Support and facilitate the overall digital strategy and digital campaign initiatives in driving growth and conversion with programmatic, paid social, and SEM/ SEO

Job Purpose: To develop integrated digital marketing plans and initiatives that focus on driving traffic, brand awareness and enrollment, generating loyalty revenue as well as customer engagement that align with business objectives and overall company strategy. Primary Responsibilities: Overseeing Accor direct booking platforms for Greater China, work with global digital marketing team, leveraging digital channels, partnerships and tool to boost China-for-China CRM China CRM project implementation and operation. Support China subscription program sales and lifecycle programs’ communications. Work with brand/loyalty/marketing/ team to define content distribution strategy, to amply master content to the best exposure. Achieve Web direct revenue as budgeted. Contribute to digital media, paid search, Metasearch, Affiliation, retargeting with trackable KPIs (CPC/CPA, New customer ratio) and strengthen ROI on paid media expenses. Define key metrics to measure the effectiveness of digital marketing initiatives; develop a digital marketing dashboard to identify opportunities and insights and make adjustment to achieve desired results. Support multi-channel marketing strategies based on innovative ideas to tie web, mobile, email, search, social and to provide digital marketing solutions based on customer insight and data. Management of agency vendors to deliver the work on time and on quality. Work with digitalization team to elevate digital capability in the region. Accountable for digital performance monitoring, analytics and insights in terms of acquisition, activations and retention for China CRM. Knowledge and Experience: At least 3 years of experience in digital marketing and CRM Well knowledge and expertise in China digital space, with focus on ecosystem of the key players, Tencent and Alibaba. Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound. Highly organized and capable of developing and keeping to a project timeline. A tracked recorded experience with developing and executing digital marketing plans focusing on travel and hospitality industry. Experience with subscription (paid) loyalty program is a plus. Strong understanding of digital marketing/CRM/e-commerce Strong user knowledge of Microsoft office tools Competencies: Good team working skills and able to work effectively and contribute in a team. Good oral and written communication skills with ability to communicate confidently and persuasively. Proven results-driven leader able to manage projects from conception to completion. Ability to handle pressure in a rapidly changing and fast-paced environment. Multicultural awareness and able to work with people from diverse cultures. Flexible and able to embrace and respond to change effectively Ability to work independently and has good initiative under dynamic environment. Self-motivated and energetic

Job Responsibilities 岗位职责： This position plays an important role in operating IHG’s Digital Mall to increase WeChat Mini App channel conversion and total revenue. • Run the day-to-day IHG Digital Mall platform maintenance and operations • Proactively monitor digital channel metrics and use sensible tactics to optimize digital contribution and revenue performance • Support IHG Digital Mall national rollout and drive-up platform adoption on property level • Leverage internal and external resources to create guidebook and toolkit for hotels and key stakeholders. Support the line manager to work on hotel implementation related tasks • Generate insights through competitor research, platform data analysis and hotel feedbacks. Leverage insights to optimize platform operations and raise product iteration request Job Requirements 任职要求： Education  • Bachelor’s or above degree in E-commerce, Marketing, Hotel Management, or an equivalent combination of education and work-related experience Experience  • 3+ years digital product & platform operations (APP, Mini App, E-commerce, etc) or project execution experience in hospitality or other consumer-focused sectors, preferably within a large multi-national company • Experience in conducting training on complex products and tools to non-technical audience will be a plus Technical Skills and Knowledge • Excellent communication and documentation skills, verbal and written in English • Have a test & learn mindset. Passionate about learning new skills related to product operations, data analytics, and design thinking • A good team player who would support team members on ad hoc projects • Proficient in use Office suite and project management software

对网络直播有经验\可带团队 工作职责:销售酒店衍生产品:预制菜\床品\洗漱用品等

岗位职责： 1、负责对接第三方对系统的前端开发，网站页面改版和维护； 2、配合后台工程师一起研讨技术实现方案，进行应用及系统整合； 3、根据公司情况和特点，结合官方商城运营情况进行相关数据分析，提出产品和流程改善策略，针对系统功能需求进行整理和汇总，进行功能测试和评估，优化商城客户体验； 4、负责商城场景运营，能够整合内外部资源，达成交易目标； 5、负责产品运营及日常监控工作，协助构建产品指标体系及目标测算； 6、负责产品推广及活动管理工作，协助制定平台整体大型推广活动方案；并探索新活动模 式。负责项目整体策划及落地执行，包括项目进度策划、工作分配、商城平台功能完善、 页面设计、自播商品内容制定、资源位分配、品类规划布局、活动策划、推广策划等； 7、负责商城供应商管理，积极寻求市场推广资源拓展，并对效果进行跟踪评估，提改善措施； 任职要求： 1、专科及以上学历，两年以上商城运营及相关工作经验； 2、能够策划营销活动，有大型电商活动策划案例及经验者更佳； 3、具备较好的执行力、逻辑思维与沟通协调能力； 4、自我驱动能力强，以结果为导向，具有良好的团队合作精神； 5、对积分权益、电商行业感兴趣。热爱学习，对新鲜事物有着强烈的好奇心； 6、熟练使用各类办公软件，对数字比较敏感。

1、负责微信公众号、抖音等自媒体的平台日常运营和维护工作，为酒店整体品牌传播和营销服务，高效产出年轻人喜欢的热点视频内容，提高用户的关注度和粘性。 2、吸收掌握并实时更新酒店的产品及文化，综合时下的热点，把其转化成针对不同用户实时调整和更新微信、小视频等推广内容，并利用不同的方式传播。 3、制定并实施清晰的用户互动策略，增加粉丝数量，粉丝活跃度和忠诚度。 4、跟踪新媒体平台推广效果，分析数据并反馈，总结经验，建立有效运营手段，提升用户活跃度，增加粉丝量。