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  • 温州 | 5年以上 | 本科 | 食宿面议
    • 五险一金
    • 带薪年假
    • 岗位晋升
    • 包吃包住
    • 管理规范
    • 人性化管理
    国际高端酒店/5星级 | 100-499人
    • 投递简历
    工作职责: 数字渠道预算管理及执行 • 根据酒店商业目标,合理分配预算至各线上渠道(官方渠道直销、品牌商城、国内外 OTA)。 • 制定并维护年度线上渠道活动日历,涵盖重点节点(如 618、双 11、春节等)。 • 与集团保持战略协同,确保活动规划一致性。 活动与产品管理 • 执行集团及酒店层面的休闲散客促销活动(如 618、双 11、线上直播等)。 • 设计符合酒店休闲战略的电商产品,明确目标客群、渠道定位及活动目标。 • 管理产品全生命周期:申请、内容制作、上线发布、库存控制。 渠道与内容优化管理 • 定期检查价格合规性,及时上报异常,优化渠道分销结构。 • 审核酒店地理位置与 POI 信息准确性,协调相关团队解决内容问题。 • 管理付费广告投放及效果(如集团 PMP 项目、携程金字塔、Hilton Elevate 等),遵循内容审核与 SEO 优化建议,提升酒店曝光与转化。 • 跟踪踪并持续优化运营指标 (如飞猪 HID%、抖音 POI 评分等)。 • 负责抖音店铺运营,包括 KOL/KOC 合作、内容创作、点评管理及直播投放。 • 确保酒店内容在中英文之间准确翻译与本地化,吸引多元休闲客源市场。 • 优化内容评分,确保各渠道房型与价格展示准确。 绩效管理与数据分析 • 定期进行渠道绩效回顾(周/月),分析流量、转化率、ROI、客群反馈等数据。 • 提供基于数据的优化建议,支持战略决策。 • 与集团协作,挖掘增长机会。 • 联动 RMCC 收益管理中心团队优化电商产品库存投放,结合需求趋势与活动目标,确保与整体定 价策略一致。 • 与 OTA 市场经理保持沟通,获取新策略与促销资源。 任职资格: • 本科及以上学历。 • 热爱酒店行业,具备以客户为中心的思维。 • 至少 3 年 OTA、电商、市场营销或分销相关经验。 • 具备良好的沟通技巧和跨部门协作能力 。 • 展现出敏锐的数字化潜力和扎实的市场洞察力,并积极探索新兴数字化商业机遇 • 英文听说读写流利优先。
  • 全国 | 经验不限 | 学历不限
    国际高端酒店/5星级 | 2000人以上
    • 投递简历
    【职位描述】 With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget. In addition to our flagship brand, Hilton Hotels & Resorts, the family of brands includes Waldorf Astoria, LXR, Conrad, Canopy, Curio Collection, DoubleTree, Hilton Garden Inn, Hampton and many others. If you appreciate the impact global travel can have on the world, you may be just the person we are looking for to work as a Hilton Team Member. Because it’s with Hilton where we never forget the reason we're here: to delight our guests, Team Members, and owners alike. The Manager, E-Commerce - Greater China & Mongolia is responsible for growing company’s business on Fliggy platform. He / she will be in charge of business planning, daily operation, performance optimization and marketing campaigns on Fliggy. What will I be doing? As the Manager, E-Commerce - Greater China & Mongolia, you will be responsible for performing the following tasks to the highest standards: -Manage and strengthen the relationship with Fliggy. -Develop business growth strategy on Fliggy to achieve the business goals based on market trends and corporate business strategy. -Develop and carry out plans to maximize Fliggy store online sales. -Define, analyze, track results and interpret success levels against a defined set of key ecommerce performance metrics. -Manage the Fliggy store, products, promotions, media, partnership and other daily operations to achieve the targets. -Work closely with the internal teams and agencies to continually enhance the user experience and increase conversion and revenue on those platforms. -Collaborate with Revenue, Sales, Destination Marketing and Marketing and E-Commerce Consultation teams to develop strategies for regional tactical promotions. -Provide monthly and quarterly performance reports, projections, and reviews on all key performance metrics. -Introduce industry best practices, standards and innovation. Identifies and capitalizes on opportunities. 【任职要求】 What are we looking for? A Manager, E-Commerce - Greater China & Mongolia serving Hilton Brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow: -Bachelor's Degree in marketing or E-Commerce -5+ years of Digital Marketing and / or E-Commerce experience -Has good understanding of digital marketing channels -Has strong understanding of China Digital and E-Commerce ecosystem -Strong problem-solving skills, including ability to effectively address any issue in collaboration with others as appropriate able to proactively identify and prevent potential problems -Effective communication, collaboration and team-building skills. -Highly motivated, dependable and has a desire to take ownership of their duties to help the company grow and succeed. -Proficiency with Microsoft Office Suite -Experience working in the Hospitality and / or travel industry is advantageous -Marketing or working experience with BAT or relevant internet companies is advantageous -Able to travel when required. What will it be like to work for Hilton? Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travellers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!
  • 温州 | 经验不限 | 学历不限 | 提供食宿
    • 住宿环境好
    • 薪酬高
    • 包吃包住
    • 管理规范
    • 员工生日礼物
    • 工作环境优美
    • 五险一金
    • 带薪年假
    • 节日礼物
    • 服务费
    国际高端酒店/5星级 | 100-499人
    • 投递简历
    1. 制定并执行电商运营策略 根据公司业务目标,制定电商平台(官网、天猫、京东、拼多多等)的年度运营计划,优化产品上架、定价、促销策略,提升销售额及市场份额。 2. 管理电商平台运营 负责电商店铺的日常运营,包括商品管理、页面优化、活动策划、客服支持等,确保用户体验和转化率持续提升。 监控并优化平台流量结构(自然搜索、付费推广、站外引流等),提高ROI。 3. 数据分析与业绩优化 跟踪电商销售数据(UV、转化率、客单价、复购率等),定期输出运营报告,优化营销策略及库存管理。 结合市场趋势和竞品分析,调整运营策略,提升GMV及利润率。
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