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  • 银川 | 经验不限 | 学历不限 | 提供食宿
    • 五险一金
    • 做五休二
    • 包吃包住
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    国内高端酒店/5星级 | 100-499人
    • 投递简历
    • 数字营销策略:制定并实施全面的电子商务和数字营销策略,以实现收入和参与度目标。规划并执行在线活动,社交媒体。 • 网站和内容管理:监督酒店网站,确保其用户友好、更新并针对搜索引擎进行了优化。创建和管理引人入胜的内容,包括图片和视频,以展示酒店的产品。 • 渠道管理:管理和优化在线预订渠道(OTA、GDS 和直接预订平台),提高知名度和收入。 • 绩效分析:跟踪和分析关键绩效指标,例如网站流量、转化率和活动投资回报率。向高级管理层提供定期报告和见解,建议改进领域。 • 社交媒体参与:制定并执行社交媒体策略,以提高品牌知名度并与目标受众互动。监控和回复在线评论、意见和询问,以保持良好的声誉。 • 协作与协调:与销售和收益团队密切合作,使数字计划与总体业务目标保持一致。与外部机构或供应商合作执行数字活动和项目。 • 创新与趋势:随时了解电子商务趋势、数字营销技术和行业最佳实践。寻找机会采用创新解决方案来提升酒店的数字形象。 • 预算管理:管理电子商务预算,确保以经济高效的方式分配资源,以实现效果。评估和协商供应商合同以优化支出。 任职资格: • 具有数字营销或电子商务职位的丰富经验,至少有 3-5 年经验。 • 出色的沟通和人际交往能力。 • 强大的分析能力,以数据驱动的方式进行决策。 • 能够在快节奏的环境中执行多项任务并管理项目。 • 在制定数字战略和内容方面具有创造力和创新精神。
  • 全国 | 经验不限 | 学历不限
    国际高端酒店/5星级 | 2000人以上
    • 投递简历
    【职位描述】 With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget. In addition to our flagship brand, Hilton Hotels & Resorts, the family of brands includes Waldorf Astoria, LXR, Conrad, Canopy, Curio Collection, DoubleTree, Hilton Garden Inn, Hampton and many others. If you appreciate the impact global travel can have on the world, you may be just the person we are looking for to work as a Hilton Team Member. Because it’s with Hilton where we never forget the reason we're here: to delight our guests, Team Members, and owners alike. The Manager, E-Commerce - Greater China & Mongolia is responsible for growing company’s business on Fliggy platform. He / she will be in charge of business planning, daily operation, performance optimization and marketing campaigns on Fliggy. What will I be doing? As the Manager, E-Commerce - Greater China & Mongolia, you will be responsible for performing the following tasks to the highest standards: -Manage and strengthen the relationship with Fliggy. -Develop business growth strategy on Fliggy to achieve the business goals based on market trends and corporate business strategy. -Develop and carry out plans to maximize Fliggy store online sales. -Define, analyze, track results and interpret success levels against a defined set of key ecommerce performance metrics. -Manage the Fliggy store, products, promotions, media, partnership and other daily operations to achieve the targets. -Work closely with the internal teams and agencies to continually enhance the user experience and increase conversion and revenue on those platforms. -Collaborate with Revenue, Sales, Destination Marketing and Marketing and E-Commerce Consultation teams to develop strategies for regional tactical promotions. -Provide monthly and quarterly performance reports, projections, and reviews on all key performance metrics. -Introduce industry best practices, standards and innovation. Identifies and capitalizes on opportunities. 【任职要求】 What are we looking for? A Manager, E-Commerce - Greater China & Mongolia serving Hilton Brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow: -Bachelor's Degree in marketing or E-Commerce -5+ years of Digital Marketing and / or E-Commerce experience -Has good understanding of digital marketing channels -Has strong understanding of China Digital and E-Commerce ecosystem -Strong problem-solving skills, including ability to effectively address any issue in collaboration with others as appropriate able to proactively identify and prevent potential problems -Effective communication, collaboration and team-building skills. -Highly motivated, dependable and has a desire to take ownership of their duties to help the company grow and succeed. -Proficiency with Microsoft Office Suite -Experience working in the Hospitality and / or travel industry is advantageous -Marketing or working experience with BAT or relevant internet companies is advantageous -Able to travel when required. What will it be like to work for Hilton? Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travellers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!
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