1. Sales Functions销售职能 · Implements sales policies and procedures of the hotel 完成酒店销售政策及程序。 · Recommends contracted room rate structure including corporate/Leisure rate, wholesale rates, group rates, OTA rate, etc. ensuring maximum revenue generation. 提出合同房价的指导结构确保酒店收益，包括公司/旅行社合同价，旅游/商务团队，批发商，OTA价格等。 l Responsible for setting up sales goals for all individual in the team and ensure that there is performance review conducted periodically for all individuals with coaching and guidance provided, to ensure that the personal and team target is met. 负责为销售人员分别设立销售目标，给予其指导和建议，确保所有销售人员都能够完成各自的目标。 l Create , evolve and drive relationships and networks with all the accounts portfolio and to access and evolve strategies as necessary to increase revenue. 建立、参与及致力于与所有客户建立档案，并参与必要的战略，确保收入的增长。 l Responsible for conducting weekly/ monthly / quarterly/ yearly review on business performance and work plans and action for individual in the team. 确保每周/月/季及年度的生意评估，并为销售人员制定工作计划及行动。 l Develops sales and marketing plan and budget to reflect the company’s and the hotel’s goals and objectives in maximizing revenue generation and profitability. 拓展销售和市场计划，产生收入及利润制定相应的预算。 l Responsible for establishing and directing the marketing and sales activities of an organization including advertising, public relations and reservation department. 负责建立并指导酒店的市场销售活动，包括广告、公关及预订各部门。 l Provides leadership in the areas of Sales and Marketing and works closely with other division heads-directing, managing and coordinating an efficient and effective sale and marketing plan for the hotel. 领导市场销售部并与其它部门紧密合作，管理及协调，以便使酒店的市场销售计划能够高效地实施， l Creates and oversees the implementation of special programs following the business plan to ensure marketing objectives are achieved through: 依据商业计划书建立并监管特别项目以便市场目标的达成，包括 o Increasing average rate 平均房价的增长 o Increasing overall occupancy 整体入住率的增长 o Enhancing the image of the hotel in the local community 酒店在当地的公众形象的树立 l Directs and overseas the company marketing function to identify and develop new customers for products and service. 指导并监管酒店市场部门，指出并发展新客户。 l Researches and develops strategies and plan which identify marketing opportunities and recommends the General Manager of the way to increase high yield business volumes. 研究并开展战略计划，指出市场机会，并将增加生意的方法推荐给总经理。 l Analyses and evaluates the effectiveness of sales, methods, costs and results. 分析及评估酒店销售、方式、成本及结果的效果。 l Supervises the planning and development of the hotel marketing and communication materials. 监管及计划酒店市场传讯材料的推广。 l Works closely with Corporate Revenue in managing and supervising the sales department. 与总部收益人员紧密合作，管理并监督销售部门。 l Maintains and upgrades communication networks to ensure that the hotel has a competitive advantage in information and sales leads. 维护并更新对外所发布的信息，确保酒店在销售推广中处于优势地位。 l Organizes and promotes, in cooperation with the Food & Beverage Department, special projects to stimulate Food and Beverage Sales with the community 与餐饮部合作，组织并推广对外的餐饮项目。 l Furnishes monthly sales & marketing report on a timely basis to the general manager and corporate office. 准时完成月度市场销售报告，并提交总经理及总部。 l Appraises performance of Sales & Marketing personnel in managerial level periodically according to Human Resources policy and initiates appropriate corrective measures to improve deficiencies. 根据人力资源相关政策进行市场销售经理级别人员的绩效评估，并针对其弱项进行有效地纠正。 l Provides and supports the most effective training to all staff regularly. 为员工定期提供并高效的培训 l Performs other duties as assigned by the general manager. 总经理分配的其他任务。 2. Marketing Planning 市场战略 · Through the use of the STR Report participates in the development of marketing strategies for specific accounts or segments. 通过使用市场报告（STR）参与到发展专向款或部分市场战略策划的发展。 3. Revenue Management 收益管理 · Assists General Manger and Revenue Manager to develop, implement and keep current the various segments of the marketing communications plan relating to sales. 协助总经理及收益经理发展，完成并保持现存关于销售相关的部分市场沟通计划。 · Sits in and actively participate in the regular revenue strategy meetings and implement actions relevant to sales. 积极参加并参与日常收益战略会议并完成相关销售工作。 4. Human Resources and Sales Organization 人员管理及销售团队组织 · Keeps abreast of current and future competitors’ products, pricing, and sales programs and deploys resources to efficiently optimize RevPAR and achieve/maintain the leading market position.掌握当前及未来竞争者的产品，价格及销售计划，并寻找资源完成每间可售房收入的以达到/维护领导市场占有率。 · Has a nose for talent, hires the best people available from inside of outside;is not afraid of selecting strong people；assembles a talented team。 从酒店内部及外部雇佣有才能及见解的人员，不要顾忌选择有才华人员;组合成一个才华横溢的优秀团队。 · Provides continuous training for the sales team thereby creating a learning environment/culture. 持续对销售团队进行培训从而创造一个学习的氛围/文化。 5. Administration 行政管理 · Establishes and ensures that the Amara Shanghai Management is strictly adhered to by all personnel achieving maximum productivity levels. 建立及确认所有人员坚持上海安曼纳卓悦酒店的管理完成的劳动生产率。 · Ensures compliance with Opera/Delphi standards and integrity of database. 确保销售团队符合Opera/ Delphi标准及数据库的完整性。 · Be familiar with and use the sales & marketing software solutions, ie. Nexus, Lanyon. optimize all revenue opportunities. · 熟悉应用市场销售软件的解决方案，例如Nexus, Lanyon，同时优化所有收益机会。 · Establishes sales targets, adjust sales coverage and distribute accounts in accordance to each sales managers’ strength and potential. 建立销售目标，调整销售覆盖率，并根据每一个销售经理的优势潜力分配客户。 · Develops expense budget to execute sales related activities. 建立进行相关销售活动使用经费预算。 · Establishes travel schedules and monitor travel expenses to optimize sales productivity. 建立出差计划，监督出差费用，提高效率。 · Sets objectives of sales trips, evaluates results and ensures follow up actions are taken promptly. 确定每次销售任务的目标，评估结果并确保有合适的行动跟进. 6. Communications 沟通 · Maintains active communication and builds teamwork amongst sales team and the other marketing departments, e.g. Events Management, Communications, Reservations, in order to achieve commitment to the overall sales objective of the hotel. 同销售团队与其它市场部门保持积极沟通并建立团队精神，例如会议销售，公关及预定部完成酒店共同销售目标。 · Builds positive working relationship with all departments of the hotel; ensures understanding of sales programs and the wants, needs, and expectations of customers/guests. 与酒店其他部门建立良好合作关系，确保了解销售计划，客户的需求及期望。 · Develops open communication with General Manager. 与总经理保持沟通畅通。 · Maintains the highest standards of professionalism, ethics, and attitude towards all hotel guests, clients, staff and employees. 在酒店客人，同事，员工及雇员沟通时保持高标准的专业性、道德准则及态度。 7. Guiding Principle 指导原则 · Attends training programs as set by the hotel and other departments 参加酒店及部门设置的培训计划 · Fully complies with the hotel dress code and grooming standards and business etiquettes as required by the hotel. 完全遵守酒店要求及商务着装的仪容仪表标准要求。 · To be aware of the hotel hygiene, food and fire safety control and security standards and procedures in handling complaints or emergency situation. 处理投诉及紧急情况时，了解酒店卫生，食品，消防及生命安全标准和程序。 8. Others其他 1 ） 执行管理层/部门长合理的其他工作安排