1、 Develop and implement digital marketing campaigns for all online channels       制定和执行所有线上渠道数字营销活动； 2、 Drive online traffic through digital marketing campaigns       通过数字营销活动推动在线流量； 3、 Manage the hotel's online content and ensure that all content complies with brand guidelines       管理酒店的在线内容，并确保所有内容均符合品牌准则 4、Establish goals to measure the effectiveness of digital campaigns and evaluate against them       建立目标，衡量数字广告系列的效果并根据目标进行评估 5、Analyze the ROI of digital marketing campaigns and use the data to enhance digital marketing strategies.      分析数字营销活动的投资回报率，并利用数据来增强数字营销策略。

监督第三方平台的战略管理，包括但不限于微博、携程、去哪儿、同程艺龙、猫途鹰、缤客、安可达、亿客行及微信公众平台，以支持增量在线预订(客房，餐饮，水疗等) Oversee strategic management of 3rd party platforms including but not limited to Weibo, C-trip, Qunar, eLong, TripAdvisor, Booking, Agoda, Expedia and WeChat to support incremental online bookings (Rooms, F&B, Spa, etc) 数字营销和电子商务职责(数字广告、平台本地化、SEO、电子邮件营销、迷你网站(如适用)和其他辅助第三方收入项目) Digital Marketing and e-Commerce Responsibilities (Digital advertising, Platform localization, SEO, Email marketing, mini-sites (if applicable) and other ancillary 3rd party revenue projects) 酒店日常层面的数字化管理(即每天更新网站和/或每天发布社交媒体) Day-to-day hotel level digital management is generally required (i.e. daily website updates and/or daily social media posting) 直接管理中国的连锁媒体，推动数字营销活动，更广泛地促进该酒店的发展，增加在线收入 Direct management of the Chain-funded media for China, to drive digital marketing initiatives which more broadly promote the hotel and drive online revenues 协助部门的工作，如hyatt.com和app本地化，全球和区域的营销活动，以及特殊的促销活动，如双十一活动 Assist department efforts such as hyatt.com and app localization, global and regional marketing campaigns, and special sales promotions such as 11/11

工作职责： 1、根据集团品牌的战略目标，负责电商平台整理运营方案，完成销售目标； 2、负责产品线的规划，知道产品的文案策划、设计、上架工作； 3、关注电商市场状况，审批电商客户促销机制设计及促销计划，制定临时促销活动，进行月度和年度本组客户促销的效果评估，总结经验教训。 任职资格： 1、熟悉电子商务网站、平台的操作模式，管理规划和流程； 2、具备良好的沟通能力，适应力强； 3、3年以上电商运营操盘经验。

生活类直播，在商场中讲解各类产品及活动。 要求气质好、形象佳，有一定的销售经验，口才好

The Four Seasons Hotel Hangzhou at West Lake is looking for E-Commerce Coordinator 电子商务协调员  who share a passion for excellence and who infuse enthusiasm into everything they do. We hire motivated people who we train to perform superbly, while we create an environment where they can flourish. Ultimately, our culture breeds success, and rewards it in many different ways. We encourage and expect all of our employees to behave consistently in a manner which demonstrates: Commitment to supportive teamwork and open communication Responsibility for ongoing enhancement of their skills and performance Recognition of personal accountability for their own actions and the outcomes of those actions An understanding of the effect of their behavior on our guests, their fellow employees and the reputation of the Company Plan, organize, direct and control the work of employees in the Banquet while ensuring exceptional service and attention to guests 岗位职责 1.    根据电商营销及销售计划，协助电商经理并跟进计划实施，完成营销目标； 2.    日常监控和追踪酒店电商平台数据，包括不限于流量、成交额、核销等数据 3.    负责粉丝群的日常互动与维护、协助直播活动及微信商城产品上架 4.    根据部门需求，搜集市场动态及信息，并总结汇报 5.    部门合同、付款等行政工作   岗位要求 1. 对本工作保有真诚、好奇及热情。 2. 乐观积极，思维开放，主动好学，态度认真负责，较强自驱力。 3. 本科及以上学历。有电商、市场、公关等部门的经历优先考虑。